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The Clean-Slate Bet: Breaking the Legacy Cycle in Airline Retailing
Jim Davidson, Accelya’s Vice Chairman, explores how airlines can escape the legacy trap through clean-slate innovation and One Order.
 
        NDC FastTrack is a cross-industry NDC enablement program launched by Accelya with Sabre and American Express Global Business Travel (Amex GBT) as inaugural partners and endorsed by SAP Concur. The initiative accelerates practical NDC adoption through collaboration with major travel sellers, corporate platforms, and technology providers. The program aims to collaboratively move the industry forward benefiting the wider travel ecosystem and ultimately the traveler.
 
                
Program launched by:
                    
                    
                    
                                    
NDC FastTrack’s mission is to accelerate practical adoption of NDC by bringing together leading travel sellers, technology providers, and corporate buyer groups to solve real-world challenges—together.
With Accelya’s corporate NDC volumes growing 146% year-over-year in 2024, adoption is clearly gaining pace. NDC FastTrack is designed to build on this momentum—not with marketing rhetoric, but with coordinated action and practical tools to help the ecosystem advance modern airline retailing.

NDC FastTrack equips the travel ecosystem with the resources and alignment needed to accelerate NDC adoption:
Sabre and Amex GBT bring unmatched distribution reach and trusted industry relationships. SAP Concur’s endorsement further validates the need for aligned, open collaboration to accelerate NDC adoption effectively. With over 50% of all global NDC transactions powered by Accelya, FastTrack is led by a proven partner at the heart of the industry’s modern retailing transformation.
NDC FastTrack is not a commercial arrangement or exclusive programme—it’s a shared commitment to accelerate NDC through openness, coordination, and a customer-first mindset.

We’re building a trusted, open community to accelerate practical NDC adoption across the industry. If you’re a travel seller, corporate buyer, aggregator, tech provider, or ecosystem partner ready to move from pilot to production — we’d love to hear from you.
Fill out the form to register your interest and our team will be in touch.
An open, cross-industry enablement initiative led by Accelya that provides airlines, travel sellers, and corporate buyers with a practical blueprint for accelerating NDC adoption.
It addresses fragmented timelines, technical limitations, and coordination gaps through shared frameworks, tools, and collaborative engagement.
FastTrack is open, non-commercial, and focused on ecosystem-wide enablement and shared progress.
Sabre and Amex GBT were selected as inaugural partners because they bring the reach, credibility, and influence needed to accelerate practical NDC adoption.
Together, they signal broad-based support for an open, industry-wide effort to drive scalable, coordinated progress.
Yes. Future contributors (e.g., TMCs, aggregators) can engage in case studies, workshops, and roadmap alignment.
As a leading NDC platform powering over 50% of global NDC transactions, Accelya is uniquely positioned to drive alignment and progress across the industry.
Join our Travel Seller Newsletter
 
                            From informative case studies and whitepapers to the latest trends and insights in the airline industry.
 
                            
                    
                    Blogs
                
The Clean-Slate Bet: Breaking the Legacy Cycle in Airline Retailing
Jim Davidson, Accelya’s Vice Chairman, explores how airlines can escape the legacy trap through clean-slate innovation and One Order.
 
                            
                    
                    Blogs
                
Driving Consistency in NDC Servicing
Corporate buyers and TMCs are calling for clearer, more predictable NDC servicing. Discover how the Business Travel Innovation Group (BIG) and Accelya are aligning to IATA 24.1 and standardizing flows across 50+ airlines to improve reliability and speed adoption.
 
                            
                    
                    Blogs
                
Reflecting on Virgin Australia’s IPO and our longstanding partnership
Virgin Australia’s listing on the Australian Securities Exchange marks a proud milestone in our 13-year journey together. From supporting operational excellence to enabling strategic growth, our partnership with Virgin Australia continues to demonstrate what’s possible when collaboration, trust, and innovation come together.
 
                            
                    
                    Blogs
                
Putting the Customer First – How NDC is Changing Airline Retailing
Airline retailing is entering a new era — one centered on the traveler. Learn how NDC enables smarter rebooking, dynamic pricing, personalized bundles, and faster disruption handling to deliver a more connected and customer-first experience.
 
                            
                    
                    Press Releases
                
Accelya Signs Strategic Collaboration Agreement with AWS to Accelerate Modern Airline Retailing
Accelya and AWS partnered in a five-year collaboration to advance modern airline retailing with cloud-native, AI-driven, modular solutions for innovation and customer experience.
 
                            
                    
                    Blogs
                
Reimagining Air Cargo for a Digital Future
Air cargo can’t afford to stand still. Discover how Accelya’s FLX ONE Cargo is reshaping the industry with AI, cloud-native agility, and people-powered innovation.
 
                            
                    
                    Blogs
                
Stronger NDC Collaboration: The Key to Scaling Adoption
Scaling NDC adoption isn’t just about technology—it’s about collaboration. From lessons in payments to readiness tiers and shared definitions, stronger industry alignment is the key. Discover how airlines, sellers, and buyers can pull together to accelerate NDC and unlock new value in airline retailing.
 
                            
                    
                    Press Releases
                
Oman Air Adopts Accelya’s FLX ONE Revenue Management to Drive Agile Pricing and Unlock New Revenue Opportunities
Oman Air has partnered with Accelya to implement FLX ONE Revenue Management, enhancing agile pricing strategies and unlocking new revenue opportunities.
 
                            
                    
                    Press Releases
                
flydubai Selects Accelya to Power NDC Retailing Strategy
flydubai has chosen Accelya’s NDC solution within the FLX ONE platform to modernize distribution, align direct and indirect channels, and advance Offers & Orders retailing.
 
                            
                    
                    Blogs
                
Re-Thinking the RFP: How Offers & Orders Can Deliver Value Now Without Waiting Years for Payback
Transform airline retailing using a 3-question RFP approach to increase revenue, speed innovation, and reduce legacy constraints.
 
                            
                    
                    Blogs
                
Breaking the Chains: Future-Proofing Airline Retailing with Open Standards
Airlines are moving fast towards modern retailing, but hidden clauses in legacy contracts can quietly derail transformation.
 
                            
                    
                    Blogs
                
What Jazz Can Teach Us About the Future of Airline Retailing
Airline retailing is transforming fast, but without collaboration the result is dissonance. Just like jazz, airlines and sellers must find a shared rhythm to create seamless travel experiences. Discover why alignment matters for the future of airline retailing.
NDC FastTrack Competition Guidelines