Accelya Powers Over Half of Global NDC Transactions in 2024, Continuing Clear Market Leadership

London, UK – July 2, 2025

Independent T2RL data reaffirms Accelya as the number one New Distribution Capability (NDC) technology partner for airlines worldwide

Accelya, the leader in airline retailing technology, announces its ongoing position as the top global provider of New Distribution Capability (NDC) services in 2024, according to the latest data from independent analyst, T2RL. Maintaining its position for a second year, Accelya continues to power over half of all global NDC transactions. 

With recent research from Atmosphere Research Group showing two thirds (66%) of airlines have implemented NDC, unlocking additional revenue opportunities and attracting new customers, NDC distribution is expected to triple over the next three years from seven to 21% of total bookings. Adoption data clearly shows the airline industry moving towards a more retail-driven, passenger centric future, with Accelya the leading provider powering airlines into the modern-retailing future. 

Based on the most recent NDC API volume data from independent analyst T2RL, Accelya achieved a 53.3% share of global NDC volumes. This is multiple times the volume of the next closest third-party IT provider. This market leadership reflects the trust airlines place in Accelya to deliver the scale, resilience, and commercial agility required to modernize their retailing strategies.  

“There’s a difference between offering NDC and making NDC real for customers,” said Sam Gilliland, CEO of Accelya. “For several years, we’ve led the industry in driving real NDC adoption and bookings. With more than half of global volumes continuing to run through our platform, we’re helping airlines go beyond pilots and into scalable, revenue-generating retailing and setting a foundation for Offers & Orders.” 

Built for Scale, Trusted for Transformation

The latest T2RL data underscores Accelya’s AWS enabled platform’s ability to deliver NDC with unmatched scale, performance, and reliability.

As NDC adoption continues to expand across both corporate and leisure channels, Accelya enables richer and more relevant content, and end-to-end Offer, Order, Settle, and Delivery (OOSD) capabilities to support airline retailing strategies at scale.

Enabling the Shift to Offers & Orders

Accelya’s cloud-native, modular platform, powered by AWS, supports the airline industry’s transition to IATA’s full OOSD. The platform allows carriers to decouple from legacy PSS systems and unify pricing, order management, delivery, and settlement into a single modern retailing architecture.

“We’re not just powering NDC, we’re enabling the next generation of airline commerce,” added Gilliland. “From offer creation to fulfillment, our customers are unlocking new retailing models and delivering better experiences across channels.”

About Accelya

Accelya is a global leader in airline software, powering over 200 airlines with an open, modular platform that enables them to drive growth, enhance customer experiences, and take control of their retailing. Our FLX ONE platform empowers airlines to transform across Offer, Order, Settlement, and Delivery (OOSD), in line with IATA’s standards for modern retailing.  

With a cloud-native infrastructure powered by AWS, Accelya processes more than 30 billion unique offers daily, settles over $100 billion annually, and delivers more than 50% of global NDC volumes. Our solutions span the entire retail lifecycle, both above and below the wing, giving airlines the flexibility, performance, scalability, and reliability they need.  

Backed by 40 years of industry expertise, long-term support from Vista Equity Partners, and 2,500 employees across 10 global offices, Accelya has the scale and proven track record to meet the evolving needs of the airline industry.

For more information, visit the Accelya Website.

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