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Oman Air upgrades retailing & distribution capabilities with Accelya partnership

Dubai, UK – June 3, 2024

Oman Air has unveiled a significant enhancement to its distribution capabilities, ushering in a new era of convenience and choice. Partnering with Accelya, a global leader in software and technology solutions, the airline has introduced cutting-edge functionality that will enable its trade partners to seamlessly manage their customers’ travel needs. Part of the airline’s ambitious retail transformation programme, it leverages the latest IATA New Distribution Capability (NDC) technology, representing a substantial advancement from the previous booking tools available to travel agents.

“NDC stands as a pivotal tool, empowering us with enhanced flexibility and control over our distribution channels. Oman Air’s NDC journey has yielded significant growth in recent years and our partnership with Accelya marks an important milestone in this journey,” commented Con Korfiatis, Chief Executive Officer of Oman Air. “Not only does the new upgrade support us to streamline our customer experience and enable us to scale up and provide more robust services, it also represents a significant reduction in our distribution costs, paving the way for more efficient operations and revenue diversification.”

Sam Gilliland, Chief Executive Officer at Accelya, added “We are delighted that Oman Air has chosen Accelya to take control of their retailing future and help them on the journey to Offer & Order transformation. More and more airlines, covering a range of scale and operating models, are choosing Accelya’s FLX Platform due to our track record of delivering fast, impactful results. Our partnership with Oman Air is an example of how Accelya is leading the market in modern retail solutions and bringing the benefits of our technology to customers across the travel industry.”

In addition to enhancing its distribution capabilities, Oman Air is bolstering its loyalty system, also powered by Accelya, with enriched customer relationship management (CRM) capabilities. This includes advanced campaign management features and a dedicated partner portal, enabling the airline to implement coalition loyalty programs and unlock new revenue streams through loyalty points sales.

As an early adopter of NDC technology and a founding member of IATA’s Modern Airline Retailing Consortium, Oman Air continues to be at the centre of shaping the future of retailing technology. This partnership reflects the airline’s broader strategy to solidify its position as a leading and innovative carrier in distribution strategy, while enhancing its capabilities to provide a seamless and digitally-driven experience for partners and guests alike.

About Oman Air

Oman Air (WY) began operations in 1993. Initially founded to serve important domestic routes, it has since undergone rapid growth and is today recognised as a major international carrier connecting cities around the world to Oman’s stunning nature, rich heritage and welcoming culture.

The award-winning airline has been instrumental in transforming Muscat into one of the Middle East’s most desirable travel destinations, while supporting adjacent commercial, industrial and tourism activities. With a young and modern fleet including, among others, fuel-efficient Boeing 737 and 787 Dreamliner aircraft, which feature luxuriously appointed interiors, Oman Air is renowned for its exceptional products and services, both in the air and on the ground, and for the signature Omani hospitality it offers to every guest throughout their journey.

About Accelya

Accelya is a leading global software provider to the airline industry, powering 200+ airlines with an open, modular software platform that enables innovative airlines to drive growth, delight their customers and take control of their retailing.

Owned by Vista Equity Partners long-term perennial fund and with 2K+ employees based around 10 global offices, Accelya are trusted by industry leaders to deliver now and deliver for the future.

The company´s passenger, cargo, and industry platforms support airline retailing from offer to settlement, both above and below the wing. Accelya are proud to deliver leading-edge technologies to our customers including through our partnership with AWS and through the pioneering NDC expertise of our Miami based product team.

We are proud to enable innovation-led growth for the airline industry and put control back in the hands of airlines.

For more information on Accelya and its solutions for airlines, visit Accelya Website

Media Relations for Accelya: [email protected]


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