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Air Transformation Lab

UNCOVERING THE DNA OF A PROFITABLE FUTURE

Thank you to those who participated in the Air Transformation Lab survey. The survey is now closed. The results will form part of the first major report examining the future of airline commerce since the COVID crisis. Scroll for more information on Air Transformation Lab activities and to stay informed, please click the button below. 

Welcome to the home of the Air Transformation Lab!

Now that Accelya and Farelogix have come together, we aim to uncover the DNA of a profitable future for airline commerce. As we want the airline voice at the center of the new thinking and technology to make it happen, we have launched the Air Transformation Lab, a series of activities exploring the current state of airline commerce and the path to long-term profitability. Join us in the lab.

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We want the airline voice at the center of the new thinking and technology to make it happen. Join us!

Airline Voice Radio

Accelya and Farelogix have taken to the airwaves with an exciting new podcast

Airline Voice Radio is a podcast series that is fronted by change-catalyst - and Accelya’s new Chief Product Officer - Jim Davidson.

Jim engages airline titans of transformation and outspoken thought-leaders in discussions on building the future of airline commerce. The show is compelling, inspirational, and often unexpected. View the episodes below or register for updates.

Season 1

Stay tuned for upcoming episodes of Airline Voice Radio. Join airline titans of transformation and outspoken thought-leaders in discussions on building the future of airline commerce.

"Steve Domin, CEO and co-founder at Duffel, joins Jim Davidson in the studio to talk about Duffel’s innovative business model and a new product launch that will bring travel sellers a wealth of fresh opportunity."

George Bryan, Management Consultant, Distribution at Hawaiian Airlines, and former Manager, Sales Distribution Strategy at Westjet, talks with Jim about the strategic importance of revenue in a post-covid scenario. These two leaders explore Hawaiian’s long-term plans and discuss the recent deal the airline signed with Accelya to tackle cross-channel distribution through NDC connectivity.

Jim Davidson’s long-time friend and industry colleague, Tony D'Astolfo, from Serko, joins him in the virtual studio to talk about the current state of business travel and how to get corporate travelers back flying. We learn that this is a time of both opportunity and challenge. And the challenges can be overcome with cooperation.

Special guest Xavier Lagardere, Head of Distribution at Lufthansa Group, catches up with Accelya’s Jim Davidson to chat about Continuous Pricing. But, the conversation doesn't stop there. From finding the energy needed for success, to delivering a 'milestone' project in the middle of a pandemic, Jim and Xavier go on to reveal some fascinating insights from behind the doors of industry leadership.

Research Project

Online Survey

The Air Transformation Lab survey of airline professionals is now closed. Atmosphere Research Group is in the process of preparing a fact-based report on the current state of airline commerce and the path to long-term profitability.

Industry Conversations

To enrich the study, the Air Transformation Lab Team is also engaging industry executives in in-depth interviews, think tanks, a series of virtual boardroom discussions.

Report

The result of the Air Transformation Lab initiative will be a whitepaper published by Atmosphere Research Group. It will be the first major report examining the future of airline commerce since the COVID-crisis.

Events

Surviving and Recovering from Major Disruption

Uncovering DNA of a Profitable Future

Industry survival, recovery, and long-term growth depends on the transformation of airline commerce. We need to introduce new thinking and technology to save costs, drive revenue, and satisfy changing customer need.

To mark our Headline Sponsorship of T2RL PSS2020, we are sharing the latest findings from the Air Transformation Lab, an initiative aimed at uncovering the DNA of a Profitable Future. Read our latest Blog to explore some early themes emerging from this initiative by clicking here or the button below, 

Learn more
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Jim Davidson
Chief Product Officer, Accelya

Thank you for participating in our survey. The results will be part of the first major report examining the future of airline commerce since the COVID crisis, published by Atmosphere Research Group.